Ratios derived from verified pixel dimensions on 2026-07-11

Screenshot Aspect Ratios 2026: App Store, Google Play & Social — Which Devices Share a Canvas

Name: Screenshot Aspect Ratios (App Store, Google Play, Social)
Creator: Shotlingo
Published: 2026-07-11
License: https://opensource.org/licenses/MIT

Every App Store, Google Play, and social-repurposing screenshot ratio in one reference — grouped by which device classes can share one design canvas without cropping or letterboxing, with copy-paste CSS aspect-ratio values. Free, no signup.

Design-canvas groups at a glance

19.5:9

Modern iPhone

4 classes share this canvas

16:9

Legacy iPhone / Stories

4 classes share this canvas

4:3

Most iPad classes

4 classes share this canvas

~6:5

Apple Watch

3 classes share this canvas

16:10

Mac

1 class share this canvas

16:9

TV / Vision Pro / landscape video

4 classes share this canvas

1:1

Wear OS / square social

2 classes share this canvas

Design once per group, not once per device class. Jump to why this matters ↓

iPhone screenshot ratios

Modern iPhones cluster at ~19.5:9; older Plus-era and legacy iPhones are an exact 16:9. Click any ratio or CSS value to copy.

Class	Group	Status	Design tip
iPhone 6.9" iPhone Air, iPhone 17 Pro Max +2	tall-19.5-9	Required	Design your master template at 1320×2868. This is the required base — Apple scales it down to every other iPhone class, so getting this canvas right covers the whole fleet.
iPhone 6.5" iPhone 14 Plus, iPhone 13 Pro Max +2	tall-19.5-9	Optional	Within 0.4% of the 6.9" ratio — Apple's auto-scale handles this class with no visible crop or letterbox from the 6.9" master.
iPhone 6.3" iPhone 17 Pro, iPhone 17 +1	tall-19.5-9	Optional	Same design group as 6.9" — no separate canvas needed.
iPhone 6.1" iPhone 17e, iPhone 16e +3	tall-19.5-9	Optional	Same design group as 6.9" — no separate canvas needed.
iPhone 5.5" iPhone 8 Plus, iPhone 7 Plus +1	std-16-9	Optional	Exactly 16:9 — noticeably squarer than the 19.5:9 modern class. A straight scale-down from a 6.9" master will letterbox top/bottom; design a dedicated canvas if you still support this legacy class.
iPhone 4.7" iPhone SE (3rd gen), iPhone SE (2nd gen) +1	std-16-9	Optional	Same 16:9 group as 5.5" — shares one legacy canvas.
iPhone 4.0" iPhone SE (1st gen), iPhone 5s +1	std-16-9	Optional	Same 16:9 group as 5.5" — shares one legacy canvas.
iPhone 3.5" iPhone 4s, iPhone 4	legacy-3-2	Optional	The squarest iPhone class ever shipped — only relevant if you still submit for the oldest baseline. Needs its own canvas.

iPad screenshot ratios

Most iPad classes are a clean 4:3. The 11" class (iPad Pro 11", iPad Air, iPad mini) is narrower at ~3:2.

Class	Group	Status	Design tip
iPad 13" iPad Pro (M5), iPad Pro (M4) +1	ipad-4-3	Required	The required iPad canvas — a clean 4:3. Far squarer than any iPhone class, so iPad screenshots need their own template, not a stretched iPhone one.
iPad 12.9" iPad Pro 12.9" (2nd–5th gen)	ipad-4-3	Optional	Same 4:3 group as 13" — no separate canvas needed.
iPad 11" iPad Pro 11" (M5), iPad Pro 11" (M4) +2	ipad-3-2	Optional	Noticeably taller/narrower than the 13"/12.9" 4:3 class — a 4:3 master will letterbox on this class. Worth its own canvas if iPad mini / iPad Air traffic is significant.
iPad 10.5" iPad Pro 10.5", iPad Air (3rd gen) +1	ipad-4-3	Optional	Same 4:3 group as 13" — no separate canvas needed.
iPad 9.7" iPad Pro 9.7", iPad Air 2 +1	ipad-4-3	Optional	Same 4:3 group as 13" — no separate canvas needed.

Apple Watch screenshot ratios

Portrait only, clustering around ~6:5 across every case size.

Class	Group	Status	Design tip
Apple Watch Ultra 3 Apple Watch Ultra 3	watch-6-5	Required	Required watchOS canvas. All watch classes cluster around 6:5 — much squarer than any phone or tablet ratio, so watch screenshots always need a dedicated template.
Apple Watch Series 11 / 10 Apple Watch Series 11, Apple Watch Series 10	watch-6-5	Optional	Same design group as Ultra 3 — reuse one watch canvas across classes.
Apple Watch Series 9 / 8 / 7 Apple Watch Series 9, Apple Watch Series 8 +1	watch-6-5	Optional	Same design group as Ultra 3 — reuse one watch canvas across classes.

Mac, Apple TV & Apple Vision Pro

The three landscape-only Apple platforms. Mac is the odd one out at 16:10.

Platform	Group	Status	Design tip
Mac MacBook, iMac +3	mac-16-10	Required	macOS is the only Apple platform at 16:10, not 16:9 — a 16:9 landscape master (TV/Vision Pro) will letterbox. Design Mac screenshots on their own 16:10 canvas.
Apple TV Apple TV 4K, Apple TV HD	wide-16-9	Required	Standard UHD 16:9 — shares a canvas with Vision Pro and Android TV.
Apple Vision Pro Apple Vision Pro	wide-16-9	Required	Same 16:9 group as Apple TV, despite the very different device — reuse the wide landscape canvas.

Google Play screenshot ratios

Play doesn't enforce one fixed ratio — only long side ≤ 2× short side. These are the de facto recommended canvases.

Class	Group	Status	Design tip
Play — Phone Android phones	play-flexible	Required	Google Play does not enforce one fixed ratio — only that the long side is ≤ 2× the short side. 1080×1920 (9:16) is the de facto recommended canvas and matches most iPhone screenshots closely enough to reuse layout logic.
Play — Tablet 7"/10" Android tablets	play-flexible	Optional	Same flexible ratio rule as phone. Tablet-optimized screenshots are ranked higher on tablet devices, so it is worth a dedicated shoot even at the same aspect ratio.
Play — Wear OS Wear OS watches	square-1-1	Required	The only square-required class across both stores. Cannot reuse any phone/tablet/TV canvas.
Play — Android TV Android TV	wide-16-9	Required	Same 16:9 group as Apple TV / Vision Pro — a single wide landscape template covers all three.

Social & marketing repurposing ratios

Turning one App Store screenshot into social content? Here's how each common social ratio compares to the store canvases above.

Placement	Group	Status	Design tip
Social — Square post Instagram feed, X/Twitter +1	square-1-1	Optional	When repurposing an App Store screenshot for a square social post, crop from center — the tall 19.5:9 iPhone canvas has far more vertical content than a 1:1 crop keeps.
Social — Portrait post Instagram/Facebook portrait feed post	social-4-5	Optional	The max-height feed ratio on Instagram/Facebook. Closest in shape to an Apple Watch screenshot (~6:5) — furthest from a tall iPhone screenshot, so plan for heavy cropping.
Social — Story / Reel / TikTok Instagram/Facebook Stories, Reels +2	std-16-9	Optional	Matches the legacy iPhone 16:9 group almost exactly and the Play Store recommended canvas exactly — the easiest App Store asset to repurpose into a vertical video/story cover.
Social — YouTube / landscape video YouTube, X/Twitter landscape video +1	wide-16-9	Optional	Same group as Apple TV / Vision Pro / Android TV screenshots — a demo video thumbnail can reuse that canvas directly.

Why "design canvas groups" matter more than exact pixels

Every App Store and Play screenshot class has its own exact pixel dimensions (see our full sizes chart), but you don't need a separate Figma canvas for each one. What actually matters is the aspect ratio group — device classes within the same group scale onto each other with zero visible crop or letterbox. Classes in different groups will crop content or add empty bars if you just resize.

The practical rule: design one master canvas per group above (7 groups total across every Apple + Play + common social placement), not one per device class (25+ classes). That's the difference between building 7 templates and building 25.

Download the ratio dataset

Use the JSON in build scripts or design tooling; the CSV opens in any spreadsheet.

JSON

screenshot-aspect-ratios.json

Machine-readable. Every class with ratio, decimal, CSS value, and canvas group.

CSV

screenshot-aspect-ratios.csv

Spreadsheet-friendly. One row per screenshot class.

Embed this table on your site

Drop the iframe below into any ASO post, design guide, or internal wiki. It auto-themes to light/dark.

Full ratio table

<iframe
  src="https://shotlingo.com/tools/screenshot-aspect-ratios/embed"
  width="100%"
  height="780"
  style="border:0;border-radius:14px;max-width:1000px"
  loading="lazy"
  title="Screenshot aspect ratios 2026 (Shotlingo)"></iframe>

Includes a canonical link back to this page. Theme query: ?theme=light|dark|auto.

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FAQ

What aspect ratio should I design App Store screenshots at?

For iPhone, design at 19.5:9 (the 1320×2868 iPhone 6.9" canvas) — it is the required base and Apple auto-scales it to every other iPhone class with no visible crop. For iPad, design at 4:3 (2064×2752). These are two separate canvases; stretching one to fit the other will crop or letterbox.

Is the iPhone screenshot aspect ratio the same on every model?

No, but they cluster into two groups. Modern iPhones (6.9", 6.5", 6.3", 6.1") are all within 0.5% of 19.5:9. Older Plus-era and legacy iPhones (5.5", 4.7", 4.0") are a squarer, exact 16:9. A single template scaled across both groups will letterbox on one of them.

What aspect ratio is an iPad screenshot?

A clean 4:3 for the 13", 12.9", 10.5", and 9.7" classes. The 11" class (iPad Pro 11", iPad Air, iPad mini) is narrower at roughly 3:2 and will letterbox if you scale a 4:3 master onto it.

What aspect ratio does Google Play require for screenshots?

Google Play does not enforce a fixed ratio — only that the long side is at most 2× the short side. The de facto recommended canvas is 1080×1920 (9:16 portrait) or 1920×1080 (16:9 landscape).

What is the aspect ratio of an Apple Watch screenshot?

Roughly 6:5 (portrait-only) across every watch case size — 422×514 on Watch Ultra 3 down to 396×484 on Series 9/8/7. This is far squarer than any phone or tablet ratio, so watch screenshots always need their own template.

Can I reuse one screenshot template across iPhone, iPad, and Mac?

Not directly. iPhone is ~19.5:9, iPad is 4:3, and Mac is 16:10 — three distinct shapes. Apple TV and Vision Pro do share one 16:9 landscape canvas with each other and with Android TV, so that group is reusable.

What aspect ratio should I crop an App Store screenshot to for Instagram or TikTok?

For Instagram Stories, Reels, and TikTok, 9:16 (1080×1920) is the target — it is nearly identical to the legacy iPhone 16:9 screenshot group, making it the easiest App Store asset to repurpose as-is. For a square feed post, use 1:1 and expect to crop out significant top/bottom content from a tall iPhone screenshot.

Sources & changelog

Ratios derived from pixel dimensions verified against: Apple App Store Connect Help → Screenshot specifications and Google Play Console → Add or update screenshots.

2026-07-11 — Initial publication. Ratios computed from the verified pixel dimensions in the App Store Screenshot Sizes dataset plus Google Play Console help.