Localize App Store Screenshots to Bulgarian
Български
Bulgaria = ~7M people.
Why Bulgarian matters
Bulgarian uses Cyrillic but has distinct vocabulary and grammar from Russian or Ukrainian. Bulgaria is a smaller market but Bulgarians strongly prefer localized apps.
Design stunning app store screenshots in minutes
Проектирайте зашеметяващи екранни снимки за App Store за минути
Localization tips for Bulgarian
- 1 Bulgarian Cyrillic alphabet is slightly different from Russian (no hard sign ъ in same position, no ы, э, ё).
- 2 Budget 20% more horizontal space.
- 3 Use Noto Sans or Inter with Bulgarian Cyrillic. Some fonts only include Russian Cyrillic.
- 4 Formal "Вие" vs informal "ти" — depends on app type.
Fonts for Bulgarian
Noto Sans with Bulgarian Cyrillic forms.
Most common mistake
Using Russian translations as a shortcut. Bulgarian users notice immediately.
Bulgarian localization FAQ
What App Store Connect locale code should I use for Bulgarian?
Use bg when adding Bulgarian (Български) screenshots in App Store Connect or Google Play Console. Using the wrong code means your localized screenshots never reach Bulgarian users.
Does text expansion affect Bulgarian screenshot design?
Bulgarian runs +20% vs English on average character count. You should design buttons and headlines with explicit overflow headroom — text that fits in English will break in Bulgarian.
Does Shotlingo automatically localize screenshots to Bulgarian?
Yes. Shotlingo auto-translates your App Store screenshot text to Bulgarian (Български) with AI that respects text expansion, and platform-appropriate fonts. Export the localized bundle ready for App Store Connect locale bg.
Do I have to translate my App Store screenshots to Bulgarian?
If Bulgarian is a major market for your app, yes. Unlocalized screenshots significantly reduce conversion — users scroll past copy they cannot read. Even partial localization (headlines only) typically beats English-only.
Localize your screenshots to Bulgarian automatically
Shotlingo handles expansion, fonts, and App Store Connect locale codes for you. Free to try.
Try Shotlingo free →Compare screenshot localization tools
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