Localize App Store Screenshots to Urdu
اردو
Pakistan + Indian Urdu speakers = ~230M speakers.
Why Urdu matters
Urdu is RTL and written in Nastaliq script — a flowing calligraphic style that does NOT render correctly in standard Arabic fonts. Using Naskh (standard Arabic) for Urdu is readable but looks amateur.
Design stunning app store screenshots in minutes
منٹوں میں شاندار ایپ اسٹور اسکرین شاٹس ڈیزائن کریں
Localization tips for Urdu
- 1 Use Noto Nastaliq Urdu for authentic Urdu typography. Standard Arabic fonts like Noto Sans Arabic render Urdu in Naskh, which is readable but not preferred.
- 2 Mirror layout for RTL.
- 3 Urdu and Hindi are mutually intelligible when spoken but written in completely different scripts.
- 4 Budget 30% more visual width due to Nastaliq's wide glyphs.
Fonts for Urdu
Noto Nastaliq Urdu (strongly preferred) or Noto Sans Arabic (acceptable).
Most common mistake
Using a standard Arabic Naskh font for Urdu. It works, but Urdu users notice immediately and it signals a careless localization.
Urdu localization FAQ
What App Store Connect locale code should I use for Urdu?
Use ur when adding Urdu (اردو) screenshots in App Store Connect or Google Play Console. Using the wrong code means your localized screenshots never reach Urdu users.
Does text expansion affect Urdu screenshot design?
Urdu runs +20% vs English on average character count. You should design buttons and headlines with explicit overflow headroom — text that fits in English will break in Urdu.
Does Shotlingo automatically localize screenshots to Urdu?
Yes. Shotlingo auto-translates your App Store screenshot text to Urdu (اردو) with AI that respects text expansion, RTL layout mirroring, and platform-appropriate fonts. Export the localized bundle ready for App Store Connect locale ur.
Do I have to translate my App Store screenshots to Urdu?
If Urdu is a major market for your app, yes. Unlocalized screenshots significantly reduce conversion — users scroll past copy they cannot read. Even partial localization (headlines only) typically beats English-only.
Localize your screenshots to Urdu automatically
Shotlingo handles expansion, fonts, RTL mirroring, and App Store Connect locale codes for you. Free to try.
Try Shotlingo free →Compare screenshot localization tools
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